I find the metaphor of technology most useful in answering this question.

As with computers, once someone understands your machine and the demands that you put upon it, it is useful to have this knowledge always on standby in case something goes wrong.

Equally, it is good to have regular checkups to prevent problems in the future.

In addition, a team’s needs change and so do the demands of the job so having someone there to constantly support and monitor these adjustments is extremely useful.

In short, if the need for a team coach is recognised in the first place then it will be evident from the customer’s point of view that the job is never done.

A coach will always be helpful in providing an objective team system perspective within the decision making process of the company.

Naturally the value of this perspective to the client will be dependent upon the extent to which the coach has  managed to grasp the fundamental purpose of the business and to merge with the team to work out the most powerful and engaging way to communicate it both internally and externally in order to connect up all associated relationship networks.

These include: the Board, leadership/management teams, departments, service providers, customers, local communities, government agencies.

Once established these networks need maintaining to prevent the inevitable deterioration of these emotional channels caused by the impact of day to day operational stress and strain.